Take control of your brand’s growth.

We operate like your in-house growth team: designing, developing, and testing continuously to extract maximum profit from every visitor.

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Last 30 days
1,382

tests launched

$12.4m

profit added

A system built to compound growth.

We run your site through an operating rhythm designed for speed, insight, and measurable ROI.
 Every task connects design, development, and psychology into a single feedback loop.

Define

Each month starts with 2–3 growth themes: your key areas for conversion lift. We turn those into a focused plan of experiments across design, copy, and flow.

Execute

Our team designs, develops, and deploys every variant: no hand-offs, no waiting. Each task is scored for impact, launched, and tracked live in your dashboard.

Learn

Our proprietary Psychological Testing Engine (PTE) analyzes every experiment, tagging behavioral drivers behind each win. Those insights feed back into the next cycle, compounding your revenue per visitor.

Measured in profit, not promises

Every change we ship is tested, scored, and tracked. The data below updates continuously across all active brands.

Last 30 days
1,382
68% winrate
Experiments launched.
Last 30 days
$148m
32%
Added yearly profit.
Last 30 days
32x
12%
Avg. monthly ROI based on profit.
Last updated 3 mins ago

What working with Kovra looks like

From day 1, your site enters a continuous testing cycle built to extract measurable profit.
 Here’s how momentum builds each month.
Week 1
Onboard & Launch
  • Align on goals and growth themes
  • Set up dashboards and analytics
  • First tests live within 48 hours
Week 2-3
Design, Develop, Test
  • New tests every 48-72 hours
  • Winners implemented continously
  • Insights tagged through PTE
Week 4
Report, Refocus, Scale
  • Monthly report with lifts & insights
  • Findings shared with ads & e-mail teams
  • Next cycle planned from real data

Built for speed, not retainers

Transparent monthly pricing: designed around execution velocity and ROI, not billable hours.
Cancel anytime.

Premium

Two lanes. A live change every 48 hours.

$9,995 per month
Apply for Access

Usage

  • 2 active requests at all times
    We build and prepare two requests at the same time. While tests run live, new work continues in parallel so nothing slows down.
  • 48-hour turnaround per request
    Any request is shipped within 48 hours. Built for urgent changes, fast execution, and constant momentum.
  • Test volume matched to your site traffic
    Beyond major builds, we fully utilize your testing capacity with high-impact micro tests—headlines, messaging, sections, layouts, and offer refinements—so no traffic is wasted.

Features

  • Full design & development
  • Unlimited requests
  • Continuous testing & implementation
  • Priority analysis & reporting

Average ROI of 37x across active brands

Standard

One lane. A live change every 72 hours.

$6,995 per month
Apply for Access

Usage

  • 1 active request at a time
    We work on one build or task at a time. While tests run live, that single work lane continues with new tasks.
  • 72-hour turnaround per request
    Each request is delivered within 72 hours from approval, covering build, QA, and launch.
  • Test volume matched to your site traffic
    In addition to core builds, we fill remaining test capacity with smaller, high-impact optimizations so all available traffic is used efficiently.

Features

  • Full design & development
  • Unlimited requests
  • Monthly reporting

Pay-per-task

Pay per request. Lowest monthly commitment.

$1,000 per month
Apply for Access

Usage

  • Flexible execution
    You can have up to 1 active requests being processed simultaneously
  • Ad hoc tasks when needed
    Each request is completed within 48 hours of submission
  • Low minimum commitment
    Testing volume is scaled to match your actual website traffic patterns

Features

  • Includes design & development
  • Unlimited requests

Questions before applying

Key details we get asked about.

What happens when we join?

Your site enters a continuous operating rhythm. Each month begins with clearly defined growth themes. We translate those themes into experiments across layout, messaging, structure, and purchase flow. We build, launch, and implement what proves to move profit — and those insights feed the next cycle.

How fast do things move?

Onboarding is short. Dashboards are set up, baselines are confirmed, and first experiments go live within the first 48 hours after signing the contract. From there, changes roll out on a predictable cadence so momentum never stalls.

What exactly do you test?

Anything that influences how visitors decide. That includes offers, bundles, navigation, forms, PDP structure, social proof, merchandising, friction removal, and psychological framing. The priority is always based on upside.

How do you evaluate results?

Each experiment is tracked against revenue per visitor, contribution to profit, and durability over time. Patterns are recorded so future iterations compound rather than repeat work.

Why is there an application?

Capacity is intentionally limited. The system relies on clean data, tight feedback loops, and focused teams. Accepting everyone would dilute all three.

Who tends to be accepted?

Brands with meaningful traffic, healthy unit economics, and a long-term mindset. We’re built for operators who see testing as an operating system, not a campaign.

What does the review process look like?

We evaluate the site, funnel complexity, data quality, and realistic upside. If there is a strong fit, we map the first 60–90 days before we start so expectations are precise.

How long until we feel impact?

You should see movement early from foundational changes, while deeper compounding effects develop across cycles. We focus on durable improvements rather than temporary spikes. ROI is positive after the first month in all of our cases to date.

Why a subscription instead of project fees?

Growth compounds through repetition and iteration. A subscription aligns effort to velocity and outcomes instead of isolated deliverables.

What does “unlimited requests” actually mean?

You can queue as much as needed. We sequence priorities based on projected impact and move through them at the agreed execution pace. There is always something meaningful in motion.

How should we think about ROI?

We measure the relationship between investment, uplift, and time. You see exactly what was tested, what stayed, what was removed, and the financial impact associated with each decision.

Are we locked in long-term?

No. You remain because the system performs, not because the contract forces it. If you pause, the compounding effect stops — but everything implemented remains yours. Our services can be paused and cancelled at any moment in time, no strings attached.

What happens when we join?

Your site enters a continuous operating rhythm. Each month begins with clearly defined growth themes. We translate those themes into experiments across layout, messaging, structure, and purchase flow. We build, launch, and implement what proves to move profit — and those insights feed the next cycle.

How fast do things move?

Onboarding is short. Dashboards are set up, baselines are confirmed, and first experiments go live within the first 48 hours after signing the contract. From there, changes roll out on a predictable cadence so momentum never stalls.

What exactly do you test?

Anything that influences how visitors decide. That includes offers, bundles, navigation, forms, PDP structure, social proof, merchandising, friction removal, and psychological framing. The priority is always based on upside.

How do you evaluate results?

Each experiment is tracked against revenue per visitor, contribution to profit, and durability over time. Patterns are recorded so future iterations compound rather than repeat work.

Why is there an application?

Capacity is intentionally limited. The system relies on clean data, tight feedback loops, and focused teams. Accepting everyone would dilute all three.

Who tends to be accepted?

Brands with meaningful traffic, healthy unit economics, and a long-term mindset. We’re built for operators who see testing as an operating system, not a campaign.

What does the review process look like?

We evaluate the site, funnel complexity, data quality, and realistic upside. If there is a strong fit, we map the first 60–90 days before we start so expectations are precise.

How long until we feel impact?

You should see movement early from foundational changes, while deeper compounding effects develop across cycles. We focus on durable improvements rather than temporary spikes. ROI is positive after the first month in all of our cases to date.

Why a subscription instead of project fees?

Growth compounds through repetition and iteration. A subscription aligns effort to velocity and outcomes instead of isolated deliverables.

What does “unlimited requests” actually mean?

You can queue as much as needed. We sequence priorities based on projected impact and move through them at the agreed execution pace. There is always something meaningful in motion.

How should we think about ROI?

We measure the relationship between investment, uplift, and time. You see exactly what was tested, what stayed, what was removed, and the financial impact associated with each decision.

Are we locked in long-term?

No. You remain because the system performs, not because the contract forces it. If you pause, the compounding effect stops — but everything implemented remains yours. Our services can be paused and cancelled at any moment in time, no strings attached.

We onboard a limited number of brands each month to preserve velocity and data quality. Early applications get priority review.

Live Status
482

tests live

183,524

live visitors